William Hill Casino Review & Rating 2024

Is William Hill Safe?


William Hill is a one of the biggest names in online gambling. The company has a chain of bookmaking shops throughout the United Kingdom, where it’s based, and is also a major online gaming enterprise. Created by William Hill back in 1934, today the organization offers online betting along with casino, poker, and bingo games which has increased the brand’s strength. The operator is listed on the London Stock Exchange and currently has a value of over £4 billion.

The William Hill Sportsbook and online casino brand is one of the most recognised names in both land and virtual sports betting and casino gaming activities. The online presence of the William Hill brand is impressive, with one of the largest and most comprehensive sports betting and casino gaming sites in the world.

The brand can also claim to have one of the longest histories of any modern sportsbook and casino gaming entity, with a history spanning decades and rooted in the early 1930s. The brand was originally established by William Hill and the illustrious letterhead still bears his name. While the brand may be firmly rooted in the early days of the gaming and sports betting industries, this does not mean that William Hill is not also leading the way in innovative modern digital casino gaming and sports betting platforms.

1. Casino-Bonus

Casino Bonus: The William Hill Casino bonus offer

William Hill Casino is currently offering all new players who sign up and make their first deposit into their new player account, a 100% match first deposit up to £200 with a minimum deposit of £10 required in order to qualify for the bonus offer (William Hill Casino Bonus Code not needed).


The time frame that will be applied to this bonus condition is no more than thirty days from the moment the bonus has been deposited in the player’s account. See how the William Hill Casino bonus stacks up against other online casino bonuses in our casino bonus comparison.

While the William Hill Casino first deposit bonus is not available to certain countries including the USA and France, other countries including the UK, Germany, Sweden and others can enjoy a bonus boost to their deposit. There are also additional William Hill Casino bonus options including a high roller first deposit bonus of up to £300. While there is currently no specific welcome bonus for the brands mobile platform, the standard William Hill Casino welcome bonus is valid on their mobile games with no special William Hill Casino Promo Code required.

For all participation details, refer to William Hill’s Bonus T&Cs.

2. Casino-Environment

The William Hill Casino is extremely impressive — not just for its sheer scale in content, but also for its surprisingly simple, intuitive design and layout which makes it effortlessly easy to navigate through. Different game styles are neatly categorized under individual and clearly marked tabs and there is a clear distinction between casino and sports betting.

Casino Environment: How the William Hill Casino experience rates

Main categories including casino, live casino, Sportsbook, poker, promotions and more are all very easy to find and, within just one or two clicks, you generally find exactly what you need. For our William Hill Casino test, we performed a variety of requests and searched for a number of different elements including FAQ’s and banking and we were pleasantly surprised to find everything we searched for with ease. For more information about the live casino offerings, check out our guide to William Hill Live Casino.


The William Hill Casino theme and design appeal to a more sophisticated crowd portraying rich colours and fonts yet with a simple and classy layout of tabs and promotions.


The site loads relatively fast and games power up in a matter of seconds allowing for ease of play and navigation. This is quite an important factor to consider, especially on mobile, when playing on the go.

Our William Hill Casino rating for this section would definitely have to be at least a nine out of ten, the casino looks magnificent with a cool combination between sportiness and elegance.

3. Games Offer

Game selection: A Wide Variety of Games Available

William Hill Casino has chosen to stick with legendary casino software provider Playtech for the majority of their site, although they do employ a rather impressive array of software provider a number of their slots and other areas of their casino too. Of particular interest to this William Hill Casino review was the use of Playtech’s formidable and much-respected RNG software, immediately putting many doubts about fair gaming to rest.

The list of William Hill Casino’s other software providers includes:

  • Williams Interactive
  • OpenBet
  • NextGen Gaming
  • Blueprint Gaming
  • IGT/WagerWorks
  • Evolution Gaming
  • Aristocrat Gaming
  • NetEnt
  • Ash Gaming
  • Barcrest

William Hill Casino also offers their games as a full download or as an Instant Play (Flash) casino. For our William Hill Casino test we tried both as a comparative exercise with different players. Opinions seemed to be that both offered a fast and effortless user experience, with the full download suite-only taking a few minutes to install and launch. Many of the most popular games are available in the William Hill Mobile Casino.

Utilizing the skills of so many different providers means that William Hill Casino is able to provide the best user experience throughout. Playtech are famous for their video slots and progressive jackpot games while newer companies like Evolution Gaming have developed an excellent reputation for their live casino platform.

There are enough games to choose from in every imaginable category including table games, with a high-quality variety of Roulette, Blackjack, Craps and Baccarat games, poker variant in Texas Hold’em, Three Card Poker and Caribbean Stud poker. Well-known and loved slots include Iron Man 2, Avengers, Avalon II, Bar Bar Black Sheep, Bridesmaids and Chain Reactors.

For our William Hill Casino review, we tried their live casino gaming platform, courtesy of the aforementioned Evolution Gaming and it is totally immersive and incredibly smooth. The William Hill live casino takes casino gaming to the next level in realism. Games are presented in a true live casino style with professional dealers and an interactive real-time streaming platform.

4. Devices & Apps

Devices and Apps: Playing on William Hill Casino on the go

William Hill Casino presents an impressive mobile casino platform that is designed primarily for Android and iOS users of both tablets and smartphone devices. During our William Hill Casino test we found the mobile casino boasts over 80 of the brands best games including an array of slots, progressive jackpot games and classic casino table games. An added bonus is a live casino just for mobile giving you the realism option on the go! Read all about it in our William Hill Mobile Casino guide.

The William Hill Casino mobile app presents incredible functionality and allows users to perform similar banking functions as they would do with the normal casino site. Players can control a vast number of functions including tweaking various aspects of their accounts, bookmarking games and enjoying the choice between mobile casino gaming and live sports betting, from wherever they choose.

5. Customer Service

Customer service: Friendly and Informative

As expected our William Hill Casino review shows that their customer service is more than above average with multiple options at your disposal. The first port of call during our William Hill Casino test was their FAQ, one of the most undervalued sections of any casino.

William Hill Casino offers 24/7 customer care and, again, for our William Hill Casino review, we tested that in all aspects. The live chat feature is the next best option after consulting the FAQ section and we were pleased to find the personnel on call, friendly and highly efficient with great casino knowledge. Customers can also make use of an email contact system via [email protected] which is also available 24/7 and returns usually within twenty minutes. UK callers can also contact the call centre for free at all hours at 08 000 149 469.

6. Deposit & Payout

Deposit and payouts: A Good variety of Options

Another important aspect of our in-depth William Hill Casino review has to be banking options. We were pleased to find that the brand presents an almost overwhelming array of banking options with more than enough options for depositing funds in. We simply can’t imagine that anyone wouldn’t be able to find a method that suited their needs perfectly.

The most popular methods for making deposits and withdrawals include the following, with the majority offering instant deposit times and no charges:

In our opinion, the best methods that provide great results on both sides of the coin is PayPal, Neteller and InstaDebit.

Payment MethodNameDeposit Pay-outWaiting Time
PayPal£10 – £50000£10 – £1000001 – 3 days
Credit Card£10 – £50000 £10 – £1000001 - 7 days
Paysafecard£10 – £50000Not Available
Neteller£10 – £50000£10 – £1000001 – 3 days
Giropay£10 – £50000£10 – £1000001 – 3 days
Skrill£10 – £50000£10 – £100000 1 – 3 days
Entropay£10 – £50000£10 – £100000 1 – 3 days
Clickandbuy£10 – £50000£10 – £100000 1 – 3 days
Trustly£10 – £50000£10 – £100000 1 – 3 days
instaDebit£10 – £50000£10 – £100000 1 – 3 days
iDEAL£10 – £50000£10 – £100000 1 – 3 days
Trustpay£10 – £50000£10 – £100000 1 – 3 days
Bank Wire Transfer£10 – £50000£30 – £1000001 – 7 days
Ukash£5 – £50000Not Available

Security & Licensing: Feeling safe while having fun at William Hill Casino

William Hill Casino, along with the rest of the brand takes security, fair play and responsible gaming very seriously. The brand profile is massive and is floated on the London Stock Exchange and any wrongdoing or scandals could be disastrous. It is also not an easy thing to be able to maintain a sterling track record with so many decades behind your name.

William Hill Casino is licensed and regulated by the UK Gambling Commission as well as the formidable Gibraltar Government and Gibraltar Gambling Commissioner. In both cases, stringent criteria are enforced which includes close monitoring of all activities on the site.

As we mentioned earlier, William Hill Casino rather wisely employ the services of Playtech’s RNG (Random Number Generator) software throughout the casino. Playtech has actually been recognised for their RNG software and have won awards including RNG Casino Supplier of the Year 2015 at the prestigious EGR Awards.

Furthermore, the casino also employs additional independent testing on all RNG software through Technical Systems Testing and payout verification through Gaming Laboratories International. All transactions, banking details, credit card information and personal and sensitive client information is protected via the latest SSL digital encryption technology provided by Thawte.

Finally, one of the most important aspects of the William Hill brand is their commitment to responsible gambling practices, not just in producing fair gaming as discussed above, but also in ensuring that their customers are safe from the effects of gambling addiction.

The brand employs various options that allow players to monitor their own gambling habits and control the amount that they spend. Players also have the option of self-exclusion if they feel things getting out of hand. The site is certified by GamCare and Gambleaware. A strict no under 18s policy also ensures more responsible gaming practices.

Limits & Payout margins: What you get out – William Hill Casino rating

This section deals with the payout margins, also known as the Return to Player (RTP) margins. William Hill Casino publishes its payout percentages which are all verified by Gaming Laboratories International (GLI). In these reports, one is able to see that William Hill Casino is currently at a 96% average payout margin (RTP), more than many of its competitors.

Table limits vary quite extensively, depending on the game type as well as the specific game style in question. Generally speaking, however, Roulette offers a low table limit of 10p and gong up to the opposite end of the scale at a maximum bet limit of £10,000. Blackjack generally offers a low table limit of 50p and a high-end limit of around £10,000 as well. The payout margins are important factors to consider and the case of William Hill Casino, the operator scores high on our casino test.

William Hill Casino Review

VIP Program: Exclusive VIP Promotion

William Hill Casino, along with its sports betting side offer prestigious high-end gaming and naturally their  VIP program reflects this.

The William Hill Casino VIP Club program is structured in four tiers starting with a bronze tier and moving up through silver, to gold and finally platinum level. This is nothing unusual as most VIP programs are structured in this way.

Ultimately is comes down to the incentives, bonuses and special offers that every casino puts into their VIP program. William Hill Casino and Sportsbook enjoy a massive influence throughout the gaming and sporting world and a highlight VIP incentive is in the form of exclusive invitations to very high profile sporting events (Formula 1 for example).

General VIP incentives and bonuses include personal casino managers and customer support, bigger bonus offers, exclusive prizes and much more.

10. Additional Offers

Additional offers: William Hill Sportsbook

Mention the name William Hill to most people and they will immediately think of horse racing, motor racing and football. The brand is world-famous and playing at William Hill in any capacity is incredible. There is really so much to choose from that it seems almost impossible that anyone would ever get bored on the William Hill site.

Naturally, William Hill is most well-known for its sportsbook, both on land and the internet. The sports betting side of the website is truly impressive, with a massive number of sports events happening all around you all the time. Fortunately, the sportsbook is so well organised that one never feels lost. Sports coverage includes every major sport from football and rugby through to tennis, golf, motor racing and athletics.

William Hill also offer award-winning live poker along with exciting bingo action, a Macau casino, novel betting including politics and financials and much more.

Our Summary

Our Conclusion: Final opinions of William Hill Casino

William Hill Casino is most certainly a cut above the rest and offers just about everything that you could ever want in a one-stop-shop gaming and betting destination. The brand enjoys one of the longest track records in the industry, having gotten its start long before most of us were even born.

To summarize the things that we loved about William Hill Casino:

  • Incredible online casino and sportsbook
  • Hundreds of top class games to choose from
  • Use of multiple software providers
  • Excellent live casino
  • Quality Instant Play and download platforms
  • Excellent mobile casino with more games and features than most
  • Excellent customer care
  • Multiple language support
  • Multiple currency support
  • Great VIP program
  • Excellent commitment to safe and fair gaming
  • Responsible gaming taken seriously